I was in a pool hall the other day when I saw something that caught my
eye. There were TV’s throughout the hall and each one was
broadcasting a different music video channel.
The TV that was directly beside me is what caught my eye.
The TV was broadcasting a video that I knew I had never seen before,
yet it featured a performer that I instantly recognized.
I knew right away that I was seeing the new Bruce Springsteen video.
As soon as I saw the video, I whipped out my
cellphone and sent myself an email to remind me to buy the album when I
was in front of my computer. As soon as I finished sending the email, I
was struck by the effectiveness of the music video.
In today’s internet marketing circles, it is a given that videos
are a very effective marketing tool. No one will dispute this fact
because everyone knows that they work. A video will raise conversion
rates and increase traffic. Not sometimes, not once in a while, but
pretty much every single time.
What I was left thinking about that fateful day shooting pool was,
if I know that videos are effective, why
am I not using them?
I thought back to the last dozen marketing campaigns that I built and
not one included a video promotion. I was racking my brain to come up
with a good reason why not. I couldn’t come up with a good reason
so I decided right then and there to remedy my situation.
I decided to
start including videos in all my marketing endeavors from then on.
The next time I sat at my computer to work, I started brainstorming
video ideas, but I realized that creating a video isn’t nearly as
easy as I thought. There are a lot of variables involved and a lot of
questions that need to be answered. The more I researched about using
videos, then more questions I had. I seemed to be going around in
circles.
It was then that I found this product, which helped me and I
think could help you too. It’s called Video Profits
and it is a step by step guide to creating excellent marketing videos.
Video Profits is the most
comprehensive and informative eBook I’ve ever seen on the
subject. It talks about everything from creating content, to formatting
the video, to deciding which website is the right venue to post it to.
If you aren’t yet using videos to promote your online business,
this is the time to start. Go check out Video Profits to see why.
Mick Phillips
Doing Business Here
Home income
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